Insights & Innovation
Expert perspectives on AI-powered outfitting, visual merchandising, and the future of retail technology.
Resources & Articles
PlaybookPlaybook for Brand Inspiration at Scale
A guide to producing on-brand, inventory-aware creative at scale, activating more of your catalog across every channel, and turning marketing spend into measurable performance.
The AI Free Lunch Is Ending
Cheap AI isn't going anywhere. What's ending is unlimited frontier-level agentic work inside one flat monthly fee. Measure cost per outcome, not per token.
You Can Build It Yourself. You Just Have to Start Ten Years Ago.
Every few weeks someone says they'll build AI styling in-house by Q3. They probably can, if they started encoding brand judgment a decade ago.
What an AI Styling Project Reveals About Your Company (That a $1M McKinsey Audit Never Would)
An AI styling rollout reveals more in six weeks than a million-dollar consulting engagement: who holds power, and who decides what on-brand means.
What Actually Happens When You Hand Your Brand Aesthetic to Generic AI
Generic AI can assemble a complete outfit, but completeness isn't coherence. Why retailers ship looks that pass technically yet don't feel like the brand.
I Tried to Buy a Winter Coat Through ChatGPT. It Revealed Everything Broken About How Brands Show Up in AI Shopping.
I asked ChatGPT for a winter coat. The brands it recommended weren't the ones it could actually shop. What that exposes about AI-powered shopping.
Your PDP in Ecommerce Is Broken: Here's Exactly How Much Money You're Losing
An audit of 100+ fashion sites found five recommendation engine failures that quietly drain up to 35% of ecommerce revenue. See the data and the fixes.
Artificial Intelligence in Retail: What to Look for When Evaluating Software Vendors
Every retail tech vendor claims to have built the next transformative AI solution. Here's how to separate the real deal from the hype when you evaluate them.
Personalized Recommendations at Scale: Manual Styling vs. AI
Brands using visual content and personalized recommendations see up to 7x higher conversion. How manual styling compares to AI at full catalog scale.
Why Blocking AI Agents Could Hurt Your Ecommerce Store
AI technologies have become crucial tools for retail and ecommerce businesses. But should you block AI agents from accessing your site?
Your Ultimate Guide to ShopTalk Fall 2024: Retail's Must-Attend Event
Retail is changing faster than ever. Your guide to ShopTalk Fall 2024: what to expect, who to meet, and how to make the most of the event.
The 6 Key Performance Indicators in Ecommerce That Actually Matter
As ecommerce evolves, so must the way we measure success. The six KPIs that actually matter, and how retailers use them to reshape the customer journey.
Visual Merchandising at Scale Does Not Need to Break the Bank
Scaling your brand doesn't require a big budget. How to do visual merchandising at scale without draining your team or your resources.
3 Key Reasons Your Complete the Look Strategy Is Failing
Shoppers want complementary pieces, not endless pages of unavailable ones. Three reasons your Complete the Look strategy is falling short.
4 Ways Ecommerce AI Will Influence Your Buyers at Scale
Ecommerce AI is how leading retailers captivate shoppers at scale. Four ways it shapes buyer behavior across the customer journey.
How 'Shop the Look' and 'Complete the Look' Tech Revolutionizes Retail
Shoppers love outfit inspiration but get frustrated hunting for the matching pieces. How Shop the Look and Complete the Look tech closes that gap.
AI Styling Firm FindMine Scores Nearly $9M Series A
AI-driven styling outfit FindMine, one of LVMH's La Maison de Startups, has raised $8.9 million in a Series A that closed just days ago, the company told WWD.
Grow Customer Lifetime Value Through Dynamic Shoppable Content
Retailers have invested heavily in automation, recommendation engines, and customer data platforms. But are you actually maximizing customer lifetime value?
FindMine Helps Take the Confusion Out of 'Finishing the Look'
FindMine lets retailers express their brand's point of view on how products are worn, then apply it across the full catalog and every customer touchpoint.
The Tech Providers Who Are Changing Fashion Retailing
Michelle Bacharach, CEO of FindMine, is also helping brands build loyalty and conversions with technology that touts a brand or retailer's point of view.
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